All about that bass…all about that bass...wait, we mean waste....zero waste! All about that zero waste!
(please sing to the tune of Meghan Trainor's All About That Bass)
Most people know us for yoga, and that's awesome, but we also do mat recycling, and we also try pretty hard to be as kind on our planet as we are to other humans (we try pretty hard). Hence the whole: "Karma yoga for the people. Mats and recycling for the planet" tagline.
When the pandemic hit, like everyone, we had to pivot, suddenly the world needed new things, and in new ways. Suddenly we couldn't support our programs by having classes or renting mats. Suddenly, we had to rethink everything. So, we all volunteered, we opened our online shop, and then we started stocking the products of local makers in our community who were immunocompromised. Eventually, we got a little better at it, or at least our photography got pretty snazzy (thank you Jelena). But how do you do ecommerce zero waste- especially in the time of a pandemic?
This blog mini-series is written by our founder and covers the ways that mat collective has continued to stay committed to its values. It's likely pretty heavy on the dad jokes. Let us know on social if you like them.
Welcome to... Sanitiser: Unpacked.
About our product:
In light of COVID-19 we needed a reliable, powerful, and effective disinfectant spray for internal use. We wanted to ensure that every person who works here or came into contact with us was kept safe and every product in our space was kept clean. We were able to source the ingredients necessary to make a disinfectant that reaches the standards necessary to be effective. In light of shortages and price gouging we decided to share our spray with our family, friends, colleagues, and members.
The ingredients include ISO 99, Citrus Fragrance, and Distilled Water. All sourced from local manufacturers and suppliers and crafted with extreme care.
Why don't you call it Sanitizer?
Well, it's not our words, but this sums it up pretty nicely: "Sanitizing is generally a little more gentle than disinfecting. So while sanitizing refers to lowering the number of germs to a safe level by either cleaning or disinfecting, disinfecting itself refers to killing nearly 100 percent of germs on surfaces or objects." That's all according to the CDC.
Also, people associate sanitiser with being thicker, which isn't bad, but we found that the aloe and synthetic fillers are a little goopy on our hands. We want to make something, lean, that gets things safe, not sticky.
How did we stay zero waste?
- Taking the time to find and buy our supplies from local suppliers who would sell in reusable large containers.
- Taking the time to source, sterilize, and sell in 100% recycled bottles.
- Allowing people to bring their own refillable containers and buy only the disinfectant liquid.
It took more time to do it right. But we have managed to make a quality product, locally sourced, that has not compromised our values.
Why are most sanitisers only 70% alcohol and not 99%?
Have you ever opened up one of the approved covid sanitisers (70%IPA +) and then immediately regretted getting a little too close with your nostrils? Strong chemical smells are part of our post-pandemic safety routine, but that doesn't mean we can't have our safety be in classy bottles. Our spray is made to be thin, there are no mystery commercial goops in our products and when the alcohol fades (sorry to say the alcohol part is the whole thing that makes these babies effective for COVID) you are left with your hands, keys, keyboard, or phone citrusy fresh.
But you might be wondering, what the heck is with all these sprays and masks and new info I have to learn about. Why, if we have ISO 99 would we dilute it to 70%- are we cheap? Are we crazy? Surely more must be better?!
After a lot (seriously a lot) of research, we found that the ideal situation and what we do in our products is a split 70% IPA and 30% water solutions because they produce less vapour and odour, and it reduces the risks of toxic fumes or combustion. The other great thing is that it offers a more economical price point for general wipe down and large-surface disinfection. Likewise, high-moisture alcohols evaporate slower and increase contact time without becoming immediately dry. Basically, a little water makes everything stay loosey-goosey-juicy...for much longer.
So how you gonna end this blog post?
Obviously tell a couple dad jokes. In fact you might say:
I tell dad jokes, but I don't have any kids. I'm a faux pa.
Please imagine us chortling. If you've enjoyed this post we would love if you liked us on the Facebook, tweeted us on the twitter, and followed us on the ol' trusty Instagram.
If you want to buy some of our products (we would really love and appreciate it) we are linking them below: